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How to price your art - The art of Thornwolf — LiveJournal
How to price your art
I was searching for sample contract templates and came across this link explaining how you should go about pricing your art. I love how simple they make it! I know this is a common question amongst artists, so please, read this article. Hopefully it gives you a better idea of how much your time is worth!


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4 comments or Leave a comment
akeyla From: akeyla Date: July 19th, 2007 07:19 am (UTC) (Link)
very nice :) thanks for the link:)
bway, if you find a sample contract, can you post it too? interested to see how they look :) Even if I may not really use it the next days. weeks...months
chaoseven From: chaoseven Date: July 19th, 2007 07:32 am (UTC) (Link)
Hmm, that's rather useful... :)
nambroth From: nambroth Date: July 19th, 2007 02:11 pm (UTC) (Link)
!!! Are there actually places that pay freelance artists a decent wage? I've never made over $8/hr doing anything my entire life. o_o;;
vickimfox From: vickimfox Date: July 19th, 2007 06:55 pm (UTC) (Link)
One of the best sources for pricing guidelines on commercial art projects is the Graphic Artist Guild's Pricing and Ethics Handbook.

However, for non-commercial art, such as commissioned art for personal enjoyment, then the price is really determined by the value of the art to the buyer. After all, in non-commercial art, you are selling something that touches feelings and emotions, and has no practical value.

Art does not satisfy any physical needs (food, shelter, clothing, relationships, etc) of the buyer. Art only satisfies emotional impulses.

Picture "A" by have more emotional impact on person "X" than person "Y". As a result, the picture will be valued higher by person "X" than person "Y".

In the world of consulting, the rule of thumb for determining the price to charge is never based on what will "pay the bills". It is based on what you estimate will sell and the market will bare. Instead, you adjust your overhead and other costs to accommodate the income, not adjust the price to accommodate your standard of living.

In the world of marketing, there are several factors that affect how well an item, including art, will sell. These include:
-- Price (how much?)
-- Position (where to get?)
-- Product (what is it and do I need/want it?)
-- Promotion (how do I learn about it being available?)

You could have a great product and a low price but due to awful customer service (position) the product won't sell. Or, you could have a great product but due to an unreasonable high price the product won't sell.
4 comments or Leave a comment